Mint Pictures has produced another social media campaign for Reachout.com, Australia’s leading mental health organisation for young people and their parents.
This year’s campaign features seven young adults who share the privileges and pitfalls of friendships, which are especially critical to life in these times of Covid.
Issues canvassed include ghosting, gossiping, sharing secrets, forgiving, and letting a friend down.
The campaign aims to help young people become better friends and directs viewers to an online quiz.
Produced by Kayne Tremills and directed by Adam Kay, the suite of clips can be found here.
Mint has previously produced two campaigns for Reachout.com.
